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Small Business Marketing With Big Business Results

Published on August 3, 2011 By admin

So you want to grow your sales numbers over last year by 15%. Is it better to focus on acquisition strategies to increase sales or retention strategies? An acquisition strategy consists of growing the number of prospects by increasing ad spending to reach more people. The idea is, grow your prospect pool by 15% multiplied [...]

A Small Spark Could Set Your Business On Fire

Published on March 24, 2011 By admin

Small Business Marketing Ideas Just Need A Spark The other evening, as my 12 year old son Jacob was heading out to his Boy Scout meeting, I noticed him put something into his pocket.  So, I asked him what he was putting in his pocket and he said “it’s a fire starter, Dad”.  A fire [...]